/ story

Born in the 305.

During the 2020 Covid-19 quarantine, Takeo “Papi” Ishii and Felipe “Old Man” Azenha were determined to maintain their exercise routine even though gyms had closed and home fitness equipment was sold out.

With some cinder blocks they had in their backyards they discovered that cinder blocks could be used in a myriad of different ways for their workouts. The CinderFit workout was born and friends started to join the weekly CinderFit workout.

The CinderFitters quickly became neighborhood legends and the rest, as they say, is history...

What is CinderFit?

CinderFit is the most versatile workout tool in the world. Inspired by the classic cinder block - the basic building block that has been utilized globally since the late 1800s for the construction of houses, walls, and buildings - CinderFit's patent-pending design allows fitness enthusiasts to do 10x more exercises than a dumbbell or kettlebell, providing unrivaled total body strength and cardio training.